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Steve Andersen 2018-03-26T03:04:57-04:00
President and Founder

Steve Andersen

Steve Andersen founded Performance Methods, Inc. following a successful 20-year technology career within the high-growth business applications software industry. As President and Founder, he is involved in client projects, solution development and establishing strategic direction for PMI.

Steve served as “senior sales executive” multiple times during his career, and his background includes extensive experience in sales, sales management and sales leadership.  He is the primary architect of Performance Methods’ Keys to Effective Strategic Account Planning Methodology™, Integrated Opportunity Management Methodology™, Customer Engagement Methodology™, Collaborative Planning Methodology™, SAM Portfolio™ and Engage/Win/Grow™ customer engagement methodology.

Steve has addressed a variety of audiences on a wide-range of sales and account management topics and has published numerous articles in the areas of sales, account management and sales management best practices. He is a frequent speaker at Strategic Account Management Association (SAMA) conferences, universities and academies, and is a member of the SAMA Certified Strategic Account Manager (CSAM) faculty. In July, 2015, he published The Keys to Effective Strategic Account Planning eBook with SAMA, which features best practices from many of the most successful SAM implementations around the globe. Steve and Dave Stein most recently co-authored their new book, Beyond the Sales Process: 12 Proven Strategies for a Customer-Driven World, which was published by The American Management Association (AMACOM) in April 2016.

Steve’s client work has brought him into direct contact with many of the world’s largest corporations, including Adecco, Assurant, BNY Mellon, FedEx, Fujitsu, GE, Henkel, Hilton Worldwide, Honeywell, HP, John Deere, Konica Minolta, Merck, Nike, Panasonic, P&G, SAP, Sherwin Williams, Siemens, Telefonica, Verizon and Zurich Insurance Group.

He holds BS and MA degrees in Mathematics from the University of North Carolina at Greensboro and resides with his family in Atlanta, GA.