How to Build Account Team Collaboration
Velocity Magazine/SAMA – (PDF, 509 Kb)
The Keys to Effective Strategic Account Planning: “Discover what the customer values most and validate it”
Velocity Magazine/SAMA – (PDF, 3.02 Mb)
The Keys to Effective Strategic Account Planning: “Define ‘What is a strategic account?’ and assess ongoing fit”
Velocity Magazine/SAMA – (PDF, 1.33 Mb)
CRM and Sales Effectiveness: A Framework for Sustainability
By Joe Vance – (PDF, 449 Kb)
Turning the Keys: How Global Industry Leaders Deploy the Keys to Effective Strategic Account Planning
Velocity Magazine/SAMA – (PDF, 1.79 Mb)